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      1.  首页 >> 读报
        中国新媒体发展年会 聚焦5G时代机遇与挑战
        2019年09月24日 09:17 来源:中国新闻出版广电报/网 作者:杜一娜 字号
        关键词:传播;主流媒体;媒体融合

        内容摘要:中国新闻出版广电报讯(记者杜一娜)9月 18日—19日,以“5G时代新媒体的机遇与挑战”为主题的第二届中国新媒体发展年会在泉城济南举行。即坚持发展融媒体,主流媒体要向新媒体学习新技术、建立新平台,新媒体也要向主流媒体学习把握资源、平台、人才、舆论把关等机制,实现主流媒体与新媒体真正融合发展.融媒体、全媒体、打造智媒体,提高传播的“四力”,努力为智能化传播营造环境,为传播提供更多便利,普惠更多受众。中国记协书记处书记季星星说,在移动媒体进入加速发展的新阶段,要建好自己的移动传播平台,管好用好商业化、社会化的互联网平台,让主流媒体借助移动传播,牢牢占据舆论引导、思想引导、文化传承、服务人民的传播制高点。

        关键词:传播;主流媒体;媒体融合

        作者简介:

          中国新闻出版广电报讯 (记者杜一娜)9月18日—19日,以“5G时代新媒体的机遇与挑战”为主题的第二届中国新媒体发展年会在泉城济南举行。

          中国出版协会理事长柳斌杰表示,媒体工作者要关注“四个大势”,即国家大势、媒体大势、技术大势、舆论大势。他提到,中国传媒业产业总规模达2万亿元,占全球媒体产业整体规模的1/10,整体发展形势健康、向上。5G让万物互联,为媒体发展提供新的动能,将推动媒体智能化。

          柳斌杰还表示,在面对“四个大势”同时,媒体发展要坚持三个重要方向。即坚持发展融媒体,主流媒体要向新媒体学习新技术、建立新平台,新媒体也要向主流媒体学习把握资源、平台、人才、舆论把关等机制,实现主流媒体与新媒体真正融合发展;建设全媒体,努力实现24小时不间断传播和所有空间的全覆盖,避免无效传播,所有媒体都要向知识服务提供商转型;融媒体、全媒体、打造智媒体,提高传播的“四力”,努力为智能化传播营造环境,为传播提供更多便利,普惠更多受众。

          中国新闻文化促进会理事长李东东提出,传媒业要深入学习贯彻习近平总书记“1·25”重要讲话精神,引领新媒体传播正能量;以5G商用为契机,充分运用新技术新模式,推动媒体融合向纵深发展。同时,呼吁各级党委、政府在资金、人才等方面加大对媒体融合发展的扶持。

          中国记协书记处书记季星星说,在移动媒体进入加速发展的新阶段,要建好自己的移动传播平台,管好用好商业化、社会化的互联网平台,让主流媒体借助移动传播,牢牢占据舆论引导、思想引导、文化传承、服务人民的传播制高点。

        作者简介

        姓名:杜一娜 工作单位:

        转载请注明来源:中国社会科学网 (责编:王禧玉)
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